The Ransomware Pandemic and What To Do 

What Ransomware is 

Ransomware is undoubtedly an increasing incidence today based upon an insidious component of malicious software that cyber-thieves use to extort cash from you by keeping your personal computer or personal computer documents for ransom, challenging payment by you to acquire them again. However Ransomware is quickly getting a progressively well-liked way for virus experts to extort cash from consumers and companies likewise. 

 

Must this pattern be allowed to go on, Ransomware will soon have an impact on IoT products, cars and ICS and SCADA techniques and also just laptop or computer endpoints. There are various techniques Ransomware could possibly get to someone’s computer but a majority of are caused by a sociable engineering tactic or utilizing software program vulnerabilities to soundlessly install on the victim’s unit. 

 

Since last year and even before then, malware authors have sent waves of spam emails targeting various groups. There is not any geographic reduction on who is able to be affected, and even though initially email had been aimed towards individual end users, then tiny to moderate organizations, the enterprise is the ripe goal. 

 

In addition to phishing and spear-phishing social engineering, Ransomware also distributes remote control desktop computer plug-ins. Ransomware also has an effect on files which can be available on mapped hard disks including external hard disks including USB thumb hard disks, additional drives, or folders in the group or even in the Cloud. Those files can be affected and then synchronized with the Cloud versions if you have a OneDrive folder on your computer. 

 

No one can say with any accurate guarantee how many viruses with this sort are in the outdoors. It is difficult to tell, as much of it exists in unopened emails and many infections go unreported. 

 

The effect on people who had been affected is that info data files happen to be encoded along with the end user being forced to determine, according to a ticking clock, whether to spend the money for ransom or shed the information permanently. 

 

Documents influenced are generally well-liked information formats including Office PDF, files, other and music preferred info records. More sophisticated strains remove computer «shadow clones» which may normally permit the user to revert with an earlier point in time. Furthermore, personal computer «bring back things» are being destroyed along with back up files that happen to be available. 

 

How the procedure is handled through the criminal is there is a Control and Command server that supports the personal essential for the user’s documents. They apply a timer towards the exploitation of the exclusive key, along with the demands and countdown clock are shown on the user’s display screen having a alert how the exclusive key will probably be wrecked after the countdown except if the ransom pays. They are encrypted, inaccessible even to brute force, even though the files themselves continue to exist on the computer. 

 

Oftentimes, the conclusion end user simply pays off the ransom, finding no chance out. The FBI advocates in opposition to paying the ransom. You are funding further activity of this kind and there is no guarantee that you will get any of your files back, by paying the ransom. Moreover, the cyber-stability sector is improving at coping with Ransomware. A minimum of one main contra–viruses merchant has launched a «decryptor» product before full week. It stays to be seen, nevertheless, precisely how effective this instrument will likely be. 

 

What you need to Do Now 

The best recommendation that can always be given, in case a computer system is compromised, is to ask for help with ransomware. If your company has specialized IT personnel, they will know how to act. On the other hand, if you are not entirely sure how to deal with the issue, it is always best to turn to a company that will remove ransomware from your system and can recover the data damaged by the ransomware efficiently and safely.

 

You can find a number of perspectives to be considered. The patient would like their files again. With the business degree, they need the records back and belongings to become protected. 

 

At the organization level they need the suggestions above and must have the ability to demonstrate the performance of due diligence in preventing other folks from getting contaminated from whatever was used or delivered from your organization to shield them from the volume torts which will undoubtedly strike from the less than far-away upcoming. 

Once encrypted, it is unlikely the files themselves can be unencrypted generally speaking. The most effective technique, therefore, is avoidance. 

 

Hard Time Getting Healthy Looking Skin? Try These Ideas!

Learn to love and care for the skin you have, whether you are young or old, by following the tips in this article you can help prevent further damage to your skin due to environmental stress. A few easy and simple tips to follow can help you have healthy, vibrant skin for a lifetime.

It’s easy to forget that skin is part of your being. In fact, skin is the largest organ of the body. That’s why the health of your skin reflects the health of your entire body. If you take care of yourself, you will have beautiful skin.

Take care of yourself on the outside

While you may already know that your old makeup and applicators can damage your skin, you may not know that your makeup case can, too. Pay attention to the case you keep your makeup in. If it’s washable, wash it with warm water. If it’s not, consider buying a new one when it gets dirty.

 

An excellent tip to help improve and maintain a healthy glow to your skin is to apply moisturizer every day. Your skin will look healthier if you use a moisturizer and your skin is less likely to dry out. Winter weather is hard on the skin, and it is vital that moisturizer is used daily throughout the season. Plus, you can look younger when you use moisturizer.

 

Don’t be afraid to look for the right skin care products. All skin is different and there are hundreds of products to choose from. There is no need to immediately buy the most expensive products. Start with something inexpensive from your local drugstore. If it works, great! If not, keep experimenting.

 

When shopping for a soothing aromatherapy product, you should avoid creams, lotions or balms that contain lavender essential oils. While the fragrance may have a calming effect on your mood, the oil itself is notorious for irritating the skin and making it significantly more sensitive to the damaging effects of the sun.

 

Excessively dry skin benefits from an overnight moisturizing treatment two to three times a week. Apply an emollient moisturizer enriched with antioxidants, plant oils, skin-identical ingredients and cellular communication ingredients. Leaving these nutrient-rich creams and lotions on the face overnight allows the dry skin to fully absorb them, and will produce noticeable results within a few weeks.

 

To keep the skin around the eyes looking younger, you should apply creams and makeup gently. Pulling and rubbing the fragile skin around the eyes can cause premature wrinkling. You should use a patting motion with your fingertips instead of rubbing.

And on the inside

Eat a healthy diet for healthy skin. A diet loaded with healthy foods, such as fruit, whole grains, lean proteins and vegetables, will help you and your skin stay healthy. Research shows that your skin looks younger when you eat a low-fat, vitamin C-rich diet.

 

Fast food may taste good, but it’s terrible for your skin. All that fat, oil and grease can take a toll on your body and your face. Instead, opt for eating healthy, nutritious meals at home. You’ll save money and save your skin.

 

If you really want to have healthy skin, you have to quit smoking completely. If you keep smoking, cigarette smoke will dry out your lips and eventually your skin. Research also shows that smoking will eventually make your skin look older and aged.

 

To improve your skin through diet, you should eat lots of berries. Blackberries, blueberries and even strawberries are rich in antioxidants, which can help your skin fight free radicals. Regular consumption of berries can prevent your skin from aging prematurely and help reverse the effects that age has had on your skin.

It’s all natural to take care of yourself

If your skin care plan calls for the use of organic materials, make sure you know where the ingredients are sourced. Many companies don’t share this information, which means you may be getting more than you bargained for. Countries in Europe offer a stricter set of standards that trace ingredients back to their origin, so consider shopping there.

 

There are natural products such as Mimosa hostilis root bark powder that have multiple benefits for the skin. On the internet you can find Mimosa hostilis root bark for sale and inform you of those benefits.

 

Many men like to use one «soapy» product for the whole body. They want it for washing their hair, face and body. These soaps are often full of deodorants and chemicals. For the face, make sure you use a natural product designed especially for delicate skin.

 

No skin care routine can be truly complete without proper maintenance. A consistent, regular regimen of cleansing (without harsh soaps), followed by weekly moisturizing and exfoliation, creates a supple, elastic quality to the skin that makes your additional skin care treatments not only easier, but in many cases, less necessary.

 

If you play sports, be sure not to wear clothing that is too tight. This can prevent the skin from getting the oxygen it needs, which can speed up the drying process. Instead, wear loose-fitting clothing to maximize the quality of your skin throughout the day.

 

By following the above tips, you can prevent further damage to your skin and help it to be more vibrant and glowing. Your skin is an important part of your body and should not be neglected. These tips will help you enjoy your skin and take care of it easily and simply.

 

Proxy Server

A proxy server is a computer that can be connected as an interface between two computers or networks. It assumes a proxy function, receiving requests and transmitting them with its own IP address to another network. Proxy servers can be used on the Internet to hide the IP address.

Definition

The basic meaning of the word »proxy» is «the agency, function, or office of someone acting as a substitute for another» (Merriam Webster’s English dictionary). So the main purpose of a proxy is to act as a substitute.

Internet or network solution

Proxy servers are used for both the Internet and proprietary networks. In principle, anyone can set up their own proxy server.

 

Network Proxy

A proxy server can also be used as part of a network, which is known as a network proxy. Two communication partners can exchange files or requests without transmitting the actual network address. A connection can also be established when both network addresses are not compatible.

 

Dedicated proxy

A dedicated proxy not only connects two communication partners, but also has a direct effect on the form of communication. You can manipulate, filter or cache the data packets sent to you. Caching is widely applied, especially on the Internet. In this way, the requested files are available more quickly to the Internet user. For data transmission, the dedicated proxy can read and apply various protocols such as http or ftp.

 

Circuit-level proxy

A circuit level proxy is typically installed on a firewall. It works independently of the network protocol as a filter for traffic from specific addresses or ports. Thus, the generic proxy, as it is also called, can request authentication for the use of a website.

 

Functions

Proxy servers have multiple functions. The most common ones are briefly explained below.

 

  • Interface between the home network and the public network: You can access a public website through a proxy. This system is often used by universities. Students can access the university network and download e-Media, watch it at home or on the go through a proxy server. The use of a proxy provides additional protection against unwanted access to the network.
  • Control of network bandwidth: By using a proxy, a webmaster can control network traffic. Users and groups of users are only assigned certain resources. Control tasks also include monitoring server availability.
  • Protection against network attacks: The proxy server is placed between the actual data server and the users. Websites that work with confidential customer data, such as online stores, often use this solution to protect their servers.
  • Network logging: Proxy servers are commonly used to record network activity. In this way, harmful access can be identified more quickly.
  • Traffic Anonymization: Internet users often use proxy services to anonymize their own IP address. In this way, restrictions on the use of a website can be circumvented and the webmaster of the website accessed with a proxy will not be able to determine the actual sender of the IP request.
  • Intermediate storage to reduce server load: a proxy server can store the requests that have been sent to it. Since there are server requests, especially in Internet use, that are repeated, the proxy can deliver the requested information without causing an actual load to the server. At the same time, the requesting agent receives the information more quickly.
  • Content blocking: In public networks, access to the Internet can be blocked through a proxy server. On their home network, parents can prevent their children from being directed to websites with pornographic or racist content while surfing. Proxy servers are also used in some repressive countries to censor the Internet. The filtering functions of a proxy can also include the removal of interfering advertising while surfing.

Of course, the increase in Internet browsing from mobile devices such as smartphones and tablets has led to a growing need for 4G proxies. The 4G mobile proxy is specially designed for this type of device and for the increasingly common use of Internet users, who connect to the network from these devices with 4G technology.

 

Relevance to search engine optimization

SEOs can take advantage of proxies in their work. However, proxy servers are also sometimes used for black hat techniques.

 

  • Page views: For search engine optimization, the use of proxy servers has the advantage that search engines cannot draw any conclusions about common server requests. This is mainly used for automatic site queries, such as SERP ratings, so that the user’s IP address is not blocked due to the many requests.
  • Reverse IP proxy: This type of IP manipulation is used by SEOs as a black hat technique to give their projects different Class C virtual networks and IP addresses. In fact, all websites are located on one server. The proxy issues different IPs and Class C networks for the networks’ requests.
  • Spamming: Proxy servers are also often used to send out spam requests or spam comments on blogs. This avoids blocking the IP.
  • Analysis of user behavior: Proxy servers can complicate the analysis of web traffic. Therefore, it is possible that a German online store gets a lot of traffic from overseas or Eastern European countries. This association can be made, because many of the site visitors use a proxy server, and it transmits an IP address from those regions to the server. This «wrong» IP address is stored in the log file.

 

Health tourism: the best destinations in the world

Health tourism has increased over the years and in recent decades countries such as the United Arab Emirates, Cuba, Mexico, Colombia, Turkey and Thailand top the list of qualified destinations due to their wide range of proposals.

 

The origin of this type of tourism is old and there are records of cultures such as the Greek and Egyptian, often resorting to these practices in search of better health.

 

Today, health tourism is a phenomenon that transcends borders and can be grouped into three variants: medical tourism, alternative medicine tourism or wellness tourism. Whether it is in search of the best specialized treatments or significant savings in the price of treatments, many times combining health and tourism seems to be the best way to raise an important expense, so that you take advantage of a vacation to get a good treatment, or that the need for a treatment makes you take a nice vacation. Whatever the case, it is always more interesting than having to bet on the treatment alone. 

Discover 6 destinations for health tourism

United Arab Emirates

For a couple of years now, the Dubai Healthcare City has been attracting the attention of thousands of tourists. Founded in 2002 by Sheikh Mohammed bin Rashid Al Maktoum, this center is one of the most important in the United Arab Emirates. 

 

In its extensive facilities you can access a diverse range of treatments for diabetes, surgery for obesity, cosmetics, rheumatology, ophthalmology, among many others.

Turkey

At present, this country is a reference destination for those European tourists seeking to improve their health.

 

In the city of Istanbul are located the most important centers of the country being the Florence Nightingale Hospital Group one of the most frequented. This hospital opened its doors at the beginning of the 90’s and since then has gained international fame and prestige.

Thailand

The low cost of health treatments and the high quality of its services make this country one of the favorite destinations for this type of tourism.

 

In Thailand you can choose from more than 1000 public and private hospitals and have access to a large number of treatments.

 

The advantage of this destination is the all inclusive option and the geographical location of some of its clinics. Many of them are located in front of spectacular beaches, which definitely gives a plus to your vacation.

Cuba

Cuba stands out in the Latin American region for offering a high quality health service. On this island you can find the best proposals in dermatological and ophthalmological treatments and to overcome addictions.

 

As in Thailand, many of the Cuban clinics are located in luxurious natural surroundings. So it is a perfect destination to rest and relax.

Mexico

Mexico stands out for the high qualification of its dentists, most of them trained in the U.S. or Canada, who offer dental health services at outrageously low prices, especially when compared to the prices of its northern neighbors. 

That’s why more and more Americans are deciding to take a nice trip to Mexico to visit the Los Algodones dentist, in Baja California, and take advantage of their new smile by spending a few days in the beautiful country of the Aztecs and Mayans. 

Without a doubt, Los Algodones Dental has become a reference point for oral health tourism, and highly specialized clinics with competitive prices and attention in English abound throughout the area.

Colombia

In recent years, Colombia has positioned itself as the paradise of cosmetic surgery. Tourists from all over the world visit this tropical country with the objective of enlarging their breasts, performing liposuction or injecting botox. The secret: personalized attention, safety and affordable prices.

 

Have you heard about health tourism?

 

A bit of everything

How is it possible that Elon Musk has been able to create four multi-billion dollar companies in its 40 years in four different fields (software, energy, transportation and aerospace)?

 

To explain Musk’s success, some have pointed to his heroic work ethic (he usually works 85 hours a week), his ability to imagine different scenarios of the future, and his incredible resilience.

 

But I found all of this unsatisfactory. Many people have these traits. I wanted to know what he did differently. As I continued to read dozens of articles, videos and books about Musk, I noticed a huge piece of the puzzle was missing. Common sense says that to become world class, we should only focus on one field of knowledge. Musk breaks that rule. His expertise ranges from space science, engineering, physics and artificial intelligence to solar power and energy.

 

In an earlier article, I called people like Elon Musk «generalist experts» (a term coined by Orit Gadiesh, president of Bain & Company). Expert generalists study extensively in many different fields, understand the deeper principles that connect those fields, and then apply those principles to their core expertise.

 

Based on my own review of Musk’s life and the academic literature related to learning and experience, I am convinced that we must all learn across multiple fields in order to increase our chances of historical success.

 

The myth of the one who encompasses so much

If you are someone who loves to learn about different areas, you are probably familiar with this well-meaning advice: «He who embraces much presses little.

 

The implicit assumption is that if you study in multiple areas, you will only learn on a superficial level, you will not be able to gain total mastery of the subject.

 

The success of generalist experts over time proves this to be incorrect. Learning across multiple fields provides an information advantage (and therefore an innovation advantage) because most people focus on a single field.

 

For example, if you are in the technology industry and everyone else only reads technology publications, but you also know a lot about biology, you are sure to have the ability to come up with ideas that almost no one else could. Vice versa. If you’re in biology, but you also understand about artificial intelligence, you have an information advantage over everyone else who is in isolation.

 

Despite this basic concept, few people really learn beyond their industry.

 

Every new field we learn that is unknown to others in our field gives us the ability to make combinations that they cannot make. This is the advantage of the generalist expert.

 

A fascinating study echoed this idea. He studied how the best 59 opera composers of the 20th century mastered their art. Contrary to the conventional narrative that the success of the best performers can only be explained by deliberate practice and specialization, researcher Dean Keith Simonton discovered exactly the opposite: As University of Pennsylvania researcher Scott Barry Kaufman summarizes in an article in Scientific American, «the compositions of the most successful opera composers tended to represent a mixture of genres… composers were able to avoid the inflexibility of excessive experience (over-training) through cross-training.

 

Musk’s superpower: the «transfer of learning”

According to his brother, Kimball Musk, from his early teens, Elon Musk read two books a day about various disciplines. To put this in context, if you read one book a month, Musk would read 60 times more than you.

 

In the beginning, Musk’s reading covered topics such as science fiction, philosophy, religion, programming, and biographies of scientists, engineers, and businessmen. As he grew, his reading and career interests extended to physics, engineering, product design, business, technology, and energy. This thirst for knowledge exposed him to a variety of subjects he had never learned in school.

 

Elon Musk is also good at a very specific type of learning that most people are not even aware of: transference of learning.

 

Transference of learning is about taking what we learn in one context and applying it to another. It can be taking the basics of what we learn in school or in a book and applying it to the «real world». It can also be taking what is learned in one industry and applying it to another.

 

This is where Musk stands out. Several of his interviews show that he has a unique two-step process to encourage the transfer of learning.

 

First, it deconstructs knowledge into fundamental principles

Musk’s response in a Reddit AMA describes how he does it:

 

It is important to consider knowledge as a kind of semantic tree; make sure you understand the fundamental principles, i.e., the trunk and the large branches, before entering the leaves or the details, or there will be nothing to hold them.

 

Research suggests that turning your knowledge into deeper and more abstract principles facilitates the transfer of learning. This research also suggests that a technique is particularly powerful in helping people intuit underlying principles. This technique is called «case contrasting.
By observing many different cases when we learn something, we begin to intuit what is essential and even make our own unique combinations.

 

What does this mean in our daily lives? When we change to a new field, we must not only take an approach or better practice. We must explore many different approaches, deconstruct each one, and then compare and contrast them. This will help us discover the underlying principles.

 

Then reconstruct the fundamental principles in new fields

The second step of Musk’s learning transfer process consists of reconstructing the fundamental principles he has learned from artificial intelligence, technology, physics and engineering into separate fields:

 

– In the aerospace industry, in order to create SpaceX

 

– In the automotive industry, in order to create Tesla with self-driving functions.

 

– In trains, to create Hyperloop.

 

– In aviation, in order to visualize electric planes that take off and land vertically.

 

– In technology, in order to foresee the neural links that are connected to the brain.

 

– In technology, in order to help create PayPal

 

– In technology, in order to co-found OpenAI, a non-profit organization that limits the likelihood of negative artificial intelligence futures.

 

Keith Holyoak, UCLA professor of psychology and one of the world’s leading thinkers on analog reasoning, recommends that, to perfect their skills, people ask themselves the following two questions: «What does this remind me of?» and «Why does it remind me of?

 

By constantly looking at the objects in their environment and the material they read, and asking these two questions, they develop the muscles in their brain that help them make connections across traditional boundaries.

 

It is not magic. It’s just the right learning process.

Now we can begin to understand how Musk has become a world-class generalist:

 

– He spent many years reading 60 times more than an avid reader.

 

– He read extensively on different disciplines.

 

– He constantly applied what he learned by deconstructing ideas into their fundamental principles and reconstructing these ideas in a different way.

 

On a deeper level, what we can learn from Elon Musk’s story is that we should not accept the dogma that specialization is the best or only path to professional success and impact. Legendary generalist Buckminster Fuller sums up a shift in thinking that we should all consider. He shared it decades ago, although it is very relevant today:

 

«We are in an age where the restrictive tendencies of specialization are assumed to be logical, natural and desirable Meanwhile, humanity has been deprived of global understanding. Specialization has created feelings of isolation, futility and confusion in individuals. It has also resulted in the abandonment by the individual of responsibility for thought and social action. Specialization generates prejudices that ultimately add up to international and ideological discord, leading in turn to war.

 

If we take the time and learn the basic concepts through the fields, and always relate those concepts to our life and the world, the transfer between the areas becomes much easier and faster.

 

As we build a reservoir of «fundamental principles» and associate those principles with different fields, we will suddenly gain the superpower of being able to enter a new field that we have never learned before, and quickly make unique contributions.

 

Understanding Elon’s superpowers of learning will help us get a sense of how he was able to enter an industry that has been around for over 100 years and change the basis of how he competes.

 

Elon Musk is one in a million, but his skills are not magic.

 

Study abroad: a few reasons to do it

Every year, thousands and thousands of young people from each and every country on the planet decide to take the step, and launch themselves into the adventure of studying abroad, an unforgettable experience that, in addition to this, has infinite personal and professional benefits. Studying abroad is a courageous resolution that more and more people decide to take every day, while they are aware that the benefits and experience they will acquire are invaluable, and that they are probably in the best moment of their lives to take advantage of the opportunity to achieve all that a study abroad stay can bring.

 

Improving your social skills, expanding your networking or increasing the value of your resume are just some of the advantages of this fantastic adventure. On a personal level, the experiences that you will be able to live are multiple and varied, always depending on the country in which you are going to carry out the stay. If you still have doubts about whether your time has come to study abroad, take a look at the benefits you will be able to benefit from if you decide to do so.

Reasons why you should study abroad

Learning another language, a plus on your CV. 

Nowadays, the knowledge of a second language has become one of the most requested requirements in the job market. Being able to speak English, for example, adds value to your CV. It is a key capable of opening the doors of your dream job. For this reason, studying in the city of London, Paris or Berlin guarantees you an unbeatable learning of the native language, which you will get to dominate in a matter of months, thanks to the linguistic immersion, that is to say, to exercise the language 24/7.

 

Expand your network of contacts. 

Another great advantage of going abroad is the possibility of establishing relationships with professionals in your niche or sector. In this way, you will create an agenda with very useful international contacts, which will make the difference in your networking and work success. In addition to this, you will make friends for life, and you may even be able to locate your better half.

 

Improved social skills. 

Studies have shown that embarrassment of public speaking is one of the main obstacles to learning a language. However, those who overcome this complexity and develop their social skills acquire greater determination, confidence, and leadership ability. These are three qualities that are practically indispensable for success in each and every profession.

 

Benefit from a new (and better) education system. Oxford, Cambridge and other British universities are among the most reputable tops in the world. Beyond the pure investment, you have to know that innovation, quality and the term of continuous evaluation are the keys to the British education system. However, other educational programs, such as those in Singapore and Shanghai, place great importance on performance and know how to get the most out of their students. Finland, for its part, heads the PISA report, largely because of the excellence of its teachers and their ability to motivate students. And if you choose to study in Spain, you have to know that it has one of the best quality-cost ratios in the world. As you can see, each system has its advantages and strengths, and the fact of having to adapt to a new way of learning and performing in the studies, will also improve your skills for life.

 

Get to know incredible places and people.

Liverpool, Rome, Edinburgh or New York have a lot to offer you, beyond the academic field, as they let you know and also integrate you into an unknown culture. You will discover first hand their customs, their celebrations and their idiosyncrasy, which will gradually enrich you personally. In this way, you will return home with a valuable baggage of memories and experiences that, as studies at the University of San Francisco prove, are the key to happiness.

 

Break the routine!

Like many young and not-so-young people, you may have lost motivation in your studies or in your work for some time now. An academic stay in a foreign country can be a turning point in your life, breaking your routine and giving you that ‘pat on the back’ that propels you towards exceptional new horizons.

 

Mature and self-fulfilling. 

Learning how to manage your money, manage your expenses and get by in an unknown environment without the support of your family is not something you learn overnight. The first few weeks can be hard, but it won’t take long to get used to it and get a taste of this experience of independence. With complete security, this is a unique occasion to self-actualise, mature and prosper enormously as a person.

 

In addition, getting in touch with a new culture, ideas and mentality will give you another perspective on your country, which will help you overcome prejudices and become more tolerant. What do you think about these advantages of studying abroad, could you incorporate some more? If you have already decided, pack your bags and with a study abroad guide, decide which country is best for you. I’m sure many fascinating adventures await you from now on, so don’t hesitate, remember that ‘no risk, no glory’.

8 ways to save money on dental treatment

Going to the dentist is something most people try to avoid. That’s normal, since it’s painful, both physically and for the pocket. Although we must recognize that the interventions of today’s dentists have improved a lot, and it is now possible to receive most of the treatments that are painful. Certainly, many treatments are still uncomfortable, but healthy teeth and a healthy mouth are of great importance not only to maintain a radiant and youthful image, but also, and most importantly, to maintain good health.

But what about money? The dentist is usually considered one of the most expensive medical specialists, and he doesn’t have this reputation for no reason. Actually, most of the interventions by dentists can be very expensive, although it must be said that if we want to be treated by a good professional, these treatments are worth every penny they cost, and that normally the cheap is expensive. And of course, health is not something to be trifled with. Even so, all is not lost, there are ways to save money on the dentist’s bill, continue with us and we will explain some of them to you.

8 ways to save at the dentist

1. Elaborate a tax deduction 

In many countries it is possible to get a tax deduction for medical bills, including dental bills. Of course, most of these countries set certain conditions regarding income level or the type of treatment you have undergone. For example, no country applies tax deductions for cosmetic dental treatment, but countries like Mexico or the USA can pay you a deduction if the treatment was necessary, even if you used the best dentist in Tijuana (with Tijuana dentist prices). Russia is also one of the countries that applies this type of bonus, and in Spain you have to consult it by autonomous community, since they are the ones that have the health competences transferred. 

Consult the tax relief offered by your country for medical bills, you may be surprised and realize that you have been losing money for too many years because of ignorance of your rights.

2. Compare prices at various clinics 

The cost of medical services depends not only on the materials for treatment and the doctor’s qualifications, but also on the location of the clinic, advertising, popularity, etc. It is very likely that the cost of services in the center of the city is higher than in the outskirts. You may find it convenient to arrange a short vacation in a town where you can find a dentist with good references and cheap. In this way you can save on the dentist’s bill and at the same time make your family, or your girlfriend, or your boyfriend, happy, or you can go with your friends… that’s really the least of it, it’s even more fashionable to travel alone. You’ll have your smile ready for Instagram photos for a lot less than you thought. As you can see, it’s all advantages.

Search the internet for well-reviewed dentists in the towns you want to visit, and compare prices. If you’re going to do some food tourism, take into account the type of treatment you’ll be getting, to decide whether you should make an appointment at the beginning or end of your little vacation.

3. Do not delay your visit to the dentist 

Go to the dentist at the slightest sign that something is not right in your mouth. Pain in a tooth, inflammation, bleeding gums, discomfort with hot or cold drinks… all these things are warnings that something is not working, and if you don’t attend to them in time, the disease may get worse. Why not, it never gets better or disappears. Unfortunately, oral problems always get worse, sometimes slowly, but when we want to realize, the pain and the bill are much higher than we are willing to endure.

It is important to stop and treat the discomfort in time, that will mean a much less expensive bill and also the great advantage of not having to live with discomfort for a long time and with intense pain that makes us run to the first dental clinic we find later. And it will be expensive, much more expensive. Don’t do it.

4. Take care of your teeth 

It seems obvious, doesn’t it? Well, even so, many people don’t seem to understand it until it’s too late. Oral hygiene is the basis of good health, and it’s not enough to brush badly every day, although some people don’t even do that. Look at what you eat, try to avoid refined sugars, brush your teeth thoroughly after meals, floss, find the best mouthwash for you… It’s really not that hard, you just have to make a habit of it and you’ll see that in no time you’ll even notice how you need it. Remember that once we are adults, if we lose our teeth, we no longer have any spare ones.

5. Take advantage of the promotions 

Private dentists are adopting the methods of large companies. To attract customers, they use promotions, during which some services can be obtained at a discount. This often extends to professional cleaning and caries treatment. You can find offers on coupon sites or dental sites. Sometimes you can also get these offers if you subscribe to their newsletters on dental clinic websites.   

6. Check out the doctor’s recommendations 

Dentists can offer you additional services. Don’t settle for them right away. It is better to get advice from other sources, such as a family doctor. There are many treatments that are purely aesthetic, or that can be substituted by other cheaper but equally effective treatments. Either way, you probably don’t need the more expensive treatment from the dental clinic. For example, if you have to wear braces, they may want to sell you the most expensive option, which are the invisible ones, but you can always opt for the traditional ones, which by the way, in countries like China, are considered somewhat cool, and they even sell ‘fake braces’ to pretend they are wearing them. Yes, the world is crazy…

7. Go to the dentist every six months 

The sooner the doctor finds the problem, the cheaper it will be to solve it. At an early stage of the cavity, a small filling is sufficient. If tooth decay develops, a large filling, restoration, or tooth extraction may be required. Some clinics offer free dental checkups and consultations. Take advantage of this.

8. Pay the dentist with a card 

Some debit cards return 1% of the amount paid to the owner; for credit cards, the refund can be 2%. These are small percentages, but many few do a lot. With this money you can buy a lot of toothpaste and a good toothbrush.

Strategy in content marketing

Content marketing (in spanish: marketing de contenidos) creates trust, credibility, which, in turn, destroys customer «resistance». The information needed is a description of the benefits a customer will receive from a particular product or service. Content drives the Internet as consumers seek information that can solve their problems. However, it is important to know how a content marketing strategy should be implemented. To do so, it is essential to have the advice of a strategic communication expert (experta en comunicación estratégica).

Implementation of a content marketing strategy

For content marketing to be successful, a detailed multi-stage strategy must be created.

 

First, the current state of the website must be analyzed, starting with an evaluation of the available texts and sections. This will give you an overview and the ability to identify systemic deficiencies in order to take appropriate action to improve the materials. The verification of key queries on the subject of the website, taking into account the positions and keywords of competitors, adds and optimizes the semantic core. Therefore, the direction and purpose of the movement will be clear.

Strategy

Elaborate the basic concept of promotion, taking into account the results of the preliminary analysis. It should detail the key aspects:

 

The channels through which the promotion is carried out. Perhaps the best solution would be to have your own blog on the site. For some, a periodic electronic publication or a YouTube channel is preferable. In general, the longer the list of channels, the better, because even a fairly homogenous audience in terms of consumer characteristics can be scattered across many channels. Consequently, you need to consider your presence on your site and in partner resources and catalogs.

Audiences are closely related to channels. Consider the characteristics of each resource and the relevance of the local audience to your target. A marketing portal can be a place where your articles are regularly reviewed by professional colleagues, but there will be no customers.

Define the metrics with which you will measure the effectiveness of the strategy. The type of marketing selected is very specific and does not correspond to the analogous ones either in speed or in the user’s path, and it also differs in many other parameters. Much attention must be paid to behavioral factors. But in this case, these will be special factors, suitable only for evaluating the interaction with the content. For example, the most viewed sections and blocks of articles, or the percentage of users who completed the entire reading.

The strategy is the basis on which the additional dynamics of customer acquisition and sales growth are built.

 

Content plan

A more tangible and equally important part of content marketing is the content plan.

 

With the foundation in place, with a clear audience, channels and metrics, it’s time to start building a wireframe for your publications. It means:

 

  • Frequency of publications,
  • Specific publication dates,
  • Article topics,
  • Places of your location,
  • Promotional channels.
  • Before writing materials, you should have detailed instructions on what, when and where to publish.

 

The next step is to start developing useful and interesting content that is of real value to your audience. From this point on, your movement will begin to increase customer loyalty and trust, and consequently, increase sales.

 

Content marketing platforms

Own blog

You’re your own boss on your site. Set up a convenient structure of sections and articles that is more comfortable for you and your readers. Don’t forget to remember yourself. Useful content can and should be combined with company activities and products. For example, you can set up a callback on the site; it won’t bother the visitor, but at any time the user can contact you if they have questions. You choose the theme and the approach to communicate with the audience. It is necessary to adhere to the basic rules prescribed in the strategy, observing the high quality of the content and the optimization of resources. In this case, your site will become a reliable platform for beginners and professionals in the chosen field.

Thematic sites

Internet editions or associated sites created especially for periodicals. Because they may be much more popular with the target audience at some point than your site, there is a reason to publish on them, without regard to the location of the intellectual property on a third-party site. The basic goal is to spread information about you and your experience so that the next time interested readers come directly to you.

Social media

The presence in social networks is essential these days. This is no longer an embarrassment even for the main players in the market. Companies maintain corporate blogs and communicate with customers through messengers, thus building a positive image and high level of customer satisfaction.

 

Advertising mail

The ideal variant of emails in the subscriber base collected directly by you This audience is much more loyal than cold customers who receive an unexpected email from you for the first time. If sites and blogs are visited deliberately and infrequently, mail is always on hand. An interested client will be happy to study your materials delivered directly to the address and containing valuable information.

Activity

Events can be both live and webinars. Calltouch regularly organizes its own events and participates in current meetings and conferences. Thus, Callday 2018 brought together over 1000 participants at one site. As part of the event, not only were the company’s latest products presented, but also unique reports from the major players in the market. And what is that? That is, content. Useful and fun.

Why it works

In our reality, there are many examples where social confirmation is a determining factor when making a purchase decision. By showing your professional approach, you inspire confidence and gain customers.

 

Many other techniques and content marketing in general can and should be learned. The main thing is more practical and several projects. It also makes sense to refer to the experience of senior colleagues in various courses. One example is the courses on digital content marketing. Theory, practice and advocacy of your project: this is the only way to create a solid foundation for your future career.

 

15 rules for effective chess training

You have decided to become a chess expert, you are motivated and feel that nothing is going to stop you from achieving your dream – Perfect! Motivation is very important to start with, but remember that the path is not always easy and that it is in your perseverance in training that you will be able to make a difference and see the results. 

A chess coach or by yourself?

You may think that nowadays everything is on the internet, and that you can try to learn and improve on your own, we do not discuss it. If you are constant and methodical, surely with all the information you find on the net, it is possible that you can become a good player. But if you really want to refine your technique and exploit all your skills, while at the same time reducing your mistakes, perhaps you should consider taking lessons with a chess coach. A coach will know how to get the best out of you and help you to achieve your goals in less time, giving you more satisfaction and optimizing your training.

15 rules of chess training

Anyway, today we are going to talk about the 15 most important rules of chess training. We will deal with how to approach chess training and how to avoid the most common problems in order not to become a mediocre chess player. Then let?s start.

1.There is no perfect chess training program.

Besides, many of the best chess players and trainers often argue with each other about how certain things should be taught or played. They even evaluate certain chess positions differently. This means that a player who wants to improve his game will have to learn and experiment a lot to find the tools that are effective for him.

2. The effort is essential.

The effectiveness of any chess training is directly proportional to the amount of effort invested in it. If your training is not working, you are probably not immersed enough in the work. «Success depends on effort» – Sophocles.

3. You need to constantly learn to «learn» chess. 

But constant research of different teaching methods without teaching itself will get you nowhere. Concentrate on your weaknesses, on what you really need to improve, and the results will come.

4. Fatigue does not guarantee results.

You will get tired with any chess preparation method, even if it is not very effective. But the fact that you get tired is no guarantee for a good result. Only proper training will make you the best chess player.

5. There is no such thing as ‘divine inspiration’.

At the same time, to become a strong chess player with a rating of 2000 – 2200 ELO, you do not need to hire expensive trainers, have a special talent in chess or an IQ of 165. Of course, a good chess trainer with whom you feel comfortable and who knows how to recognize your needs will help, and if you have talent too, everything will be easier. But the responsibility to improve does not lie with your trainer or your innate talent, but with your ability to train properly.

6. Train what you find difficult.

You especially like some elements of the game of chess and learn them with pleasure, because they are easy for you. But if they are easy, then you already know them and should not waste time on them. It is better to concentrate on something difficult and unpleasant. For most chess players this is usually endgame, positional chess and difficult tactics.

7. When you lose, you should not get angry. 

This is just a sign that you need to work harder and learn more. Train hard and then come back and win.

8. Don’t be afraid to lose to a stronger opponent. 

Playing with a strong opponent is the best catalyst for self-improvement.

9. Don’t get burned.

Don’t think that to become a strong chess player you have to give up everything else and train 8 hours a day. If you do this, you will most probably get exhausted quickly after the first week and simply give up chess. Unless, of course, your name is Bobby Fischer.

Instead you work for short periods of time, but in a systematic way. As a result, the time devoted to study will add up and you will progress.

10. Write down everything you do.

Keeping a training diary is an important element of the chess training process. This tool is useful for motivation and concentration. Besides you will see what works and what does not.

11. Don’t be a crybaby.

Self-improvement in chess never starts with complaints and excuses. You must accept responsibility for your mistakes. If you fail, do not look for ways to justify yourself. Find the real reason. Do the work necessary to fix it. Win.

12. The game is your motivation.

If you are a real chess player, then you do not need constant motivation to improve the quality of your game. It comes from within.

13. Openings are not everything.

When the average amateur player loses a game, he comes home and starts looking at the opening. Don’t be like that. Better work on endgames and positional chess.

14. Rest is important. As much as training.

Before important tournaments it is necessary to rest. Sometimes a day of rest will be much more effective than a wearing-out training before the game.

15. You do not need to proclaim to the world that you are a chess player.

Instead of wearing a T-shirt or cap that says how much you like chess, show your passion with your game and its high efficiency. If you are more concerned with uploading photos from your last game to your social networks than with concentrating on learning and improving, perhaps you should choreograph for Tik Tok, and forget about chess.

How to improve your chess game?

To develop a positional understanding of position, it is necessary that you play the moves in GM games yourself and understand why they are made. Only having been in the «skin» of a strong player, you can understand what problems he had to face in the game. In this way you will strengthen your chess level. And above all, remember that the one you compete against every day is yourself.

 

A few notes on sports navigation

Sailing, yacht, catamaran … There are many types of boats with which you can navigate. Navigation was developed mainly in those countries where access to the sea, its geographical location and climatology facilitated and encouraged this practical practice. The presence of shipyards in these countries, added to the economic level of the country, which allows or does not allow access by a significant part of the population to boats, is what ends up promoting this sport in certain parts of the planet.

However, having the ability to buy or rent a boat is not enough. There are many expenses that will be necessary for the practice of this sport that must be taken into account, from classes to learn to navigate and obtain the necessary degrees, depending on the type of boat, to accessories for boats, such as a boat gangway, an anchor and anchor chain, or all kinds of elements to improve navigation, ensure good maintenance and facilitate life on board.

Sports navigation

Sports sailing is originally a water sport, where competitions are held on boats or sports equipment (for example, boards) that move under the influence of the wind. These are sailing boats such as sailboats, catamarans or optimists.

The design of the sailboats and the aerodynamic shape of the sails are designed so that these boats move not only in the direction of the wind, but also at an angle. Modern sailboats allow you to go at an acute angle in the direction of the wind. Due to this, by changing the position of the sails, it is possible to move against the wind.

Competition format

Sailing competitions are held at high speed, trying to make the most of the characteristics of the boat and the weather. The start of the sailing race is done in a group, taking place at the same time for everyone. From their mooring to the starting line, they can maneuver as they wish, but until the start of the competition they must not cross the line between the two launch buoys. After the start signal, sailboats can cross the starting line and move along the set distance to the finish line.

The distance to be covered consists of several buoys that must be passed in a certain sequence, passing through each of these buoys on a certain side, as indicated by the competition organizers. The winner is the one who passes all the buoys in the correct sequence and reaches the finish line from the right side and faster than others. For boat competitions with different speed characteristics, a disadvantage is sometimes introduced: a set of individual boat coefficients and a formula for counting the time it has traveled.

Difficulty of the race

The degree of difficulty of sailing races consists not only in the technique of controlling the boat while maintaining maximum speed, but also in the fact that for a sailboat the direct route from one buoy to another is not always the fastest And if you also have to fight an unfavorable wind and sea, the skill of the navigator becomes even more essential than the boat itself. There may be different currents, the speed and direction of the wind also vary in distance. In addition, the speed of the boat varies according to the angle in which the wind direction goes. Therefore, it is not only a competition for speed, but the ability to see, anticipate and correctly use currents and changes in direction, and the force of the wind at a distance, as well as optimally plotting a course for that the lengthening of the distance due to an indirect path from one point to another can be more than compensated.

Ranking in the competition

Sailing competitions are generally held on sailboats of the same design and consist of one or a series of races, which together are called regatta. For each race, each boat occupies a place, and this boat is assigned the number of points according to its position in the race. The winner of the regatta is the one who wins the most points according to the results of the races that make up the regatta.

Competition boats are generally built according to a design and according to well-defined rules. These ships are considered to be of the same class.

However, ships in each class may differ from each other and may be adjusted differently. On boats, you can change the tilt of the mast, the aerodynamic shape of the sail, the angle of the sail to the boat and the wind, the tilt of the sailboat, and a host of other parameters. The material and cut of the candles may also vary. The speed of the sailboat largely depends on the configuration, management techniques and crew qualities. Each crew adjusts their yacht for its weight, height and management, as well as for the specific conditions of the waves, the force of the wind and the course of the boat.

 

For large sailboats, it is not always possible to build all ships strictly according to the same rules. So each boat is then measured according to a set of parameters and then special coefficients are calculated using a formula that recalculates the distance the boat can travel, to then compare the calculated times for all participating yachts. These competitions are called «handicap races».

World sailing competitions

Among the most prestigious sailing competitions among large sailboats is the America’s Cup. The Cup winner determines the class of sailboats for the next Cup cycle. As a result of scientific, technical and technological research during the races in the America’s Cup, many new technologies and materials appeared, which are now used successfully. in the aerospace, naval and other industries.

In the Olympic program, sailing competitions first appeared at the 1900 Summer Olympics in Paris and have since been included in the program for each subsequent game. Competitions are held on various classes of yachts. There are competitions between women, men and mixed teams. In total, at the 2017 Olympic Games, 10 competitions were held in different sailing categories.

FONT: SWI-Tech, Boat accessories online shop